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Advanced SEO Course in Jaipur with

100% Placement Support | Practical Classes | Live Projects | Free Tools

This SEO will teach you to optimize website content for engine ranking. You’ll learn about the theory behind Google search and other search engine and with your real-world skills that you can apply to a career in digital marketing. SEO is one of the most cost-effective marketing strategies out there as it can deliver hundreds of targeted leads per day to your business.

JOB-ORIENTED SEO COURSE DETAIL

Introduction to SEO

• What is Search engine optimization?
• History of Search Engines?
• How is SEO important in digital marketing?
• How is search engine important for companies?
• How can search engines impact the brand and sales of a company?
• How does the search engine algorithm work?
• Components of search engine?
• Different types of search engines?
• Operators used in search engine
• Algorithms Used in SEO
• Updates of SEO

Google Webmasters Tools

• Adding a Site and Verification Process
• Configuration
• Settings
• Geographic Settings
• URL Parameters
• Site Links
• Crawl Errors / Stats
• Google Fetch
• Blocking the Crawler and blocked pages
• Traffic
• Search Queries
• Links to Site / Internal Links
• Optimization
• Sitemaps
• Remove URLs from index
• HTML Suggestions
• Content Keywords

Research and Analysis Of Keywords:

• Importance of keywords in SEO
• What are keywords?
• Analysis of keywords of a particular company
• Research on keywords
• Different types of keywords
• Analysis of keywords using Google ad words
• Competitor analysis
• Fitting the right keywords to the project

On-Page Optimization

• How is on-page optimization important in SEO
• Web layout structure
• Codes used in the website
• Design factors and guidelines
• Differences between dynamic and static sites?
• Domain name optimization
• File name and folder name optimization
• Title tag optimization
• Meta tags optimization
• How to write a meta description
• Meta robots
• Header optimization
• Footer optimization
• Anchor link optimization
• Content writing for SEO
• Site maps submission
• Image optimization
• URL optimization
• Robots.txt
• Dynamic site optimization techniques:
• WordPress SEO
• Black hat SEO techniques.

Off-page Optimization

• Introduction to off-page optimization
• Factors affecting offsite optimization
• Importance of offsite optimization
• Current scenario of search engine optimization
• On-page optimization versus off-page optimization
• How to build links?
• Type of linking methods
• Link checking tools
• Directory submissions
• Social bookmarking
• Posting classifieds
• Importance of integration of blog to gain SEO
• Local listing
• Forum signatures
• Article submissions
• Importance of social buttons and social media
• Press release submission

SEO Reporting:

• Website position analysis
• Monthly reports
• Cyclic SEO

Additional SEO

• Image Optimization
• Video Optimization

Google Algorithms

• Panda Algorithm.
• Penguin Algorithm.
• Hummingbird Algorithm.
• Pigeon Algorithm.
• Mobile Algorithm.
• RankBrain Algorithm.
• Possum Algorithm.
• Fred Algorithm.

30 + SEO tools Covered

• Moz Bar
• Alexa Rank
• Yoast Seo
• Seo Quake
• Ahrefs
• SEMRUSH
• Woorank
• SEO Powersuite
• Backlinkwatch.com
• Buzzsumo
• Screaming Frog SEO Spider Tool
• KeywordPlanner
• All in one Webmaster
• Iwebchk
• Seoptimer
• Indexation Checker tool
• Rich Snippet Tag Generator tools
• 301 Redirection tools
• Sitemap Generation tools
• Google PageSpeed Insights
• Panda Penalty Checker tools
• Copyscape.com
• Duplichecker.com
• Hubspot log topic Generator tools
• KeywordSpy
• Spyfu
• Brokenlinks Checker tools
• Seomofo
• Ubersuggest
• Google Trends
• Similarweb.com
• XML sitemaps.com
• Seo site checker
• Google Search Console
• Wappalyzer
• Builtwith

Course

The BBSMIT Institute offers a course in search engine optimization. This course will teach you everything you need to know about SEO, provide you with all the resources and experiences you need, and upon completion, it will award you a certification that will help you in the future. If you are interested in Search Engine Optimization course, Enroll Now.